I have just watched a video of a mother cow being slaughtered. I wanted to share it with my Facebook friends but hesitated. Most people wouldn't want to see it and we live in a society where somehow it would reflect badly on me for exposing the cruelty. People need to be shocked by what our purchases mean for animals but they don't want that. I have not started talking about animals and animal rights on my YouTube channel yet but I often find myself having thoughts that I would like to share that are deemed socially unacceptable for Facebook. A lot of my thoughts regarding various issues don't seem right for Facebook because they are too serious for that space, so I have created this blog as a place where I can express what needs to get out. I have started reading Peter Singer's seminal text, Animal Liberation, in preparation for a future video. I hope that some people will watch it.